Luxury and sustainable skincare brand, MISEICO, makes a grand entry into the industry with the launch of the MIRACLE POUR, a luxury anti-aging skincare product fortified with the world's most potent botanical active ingredients for all skin types and gender.
Singapore (28 August 2020) - MISEICO - The Minimalist Clean Beauty Company is a new clean beauty brand that set to challenge the status quo in the industry. The innovative beauty solutions provider will officially launch on August 28 with the introduction of “the holy grail” hero product - the MIRACLE POUR. the MIRACLE POUR multi-active serum is formulated in line with the company’s desire to provide a clean, luxury, and sustainable anti-aging skincare product that does not compromise on quality and efficacy.
The multi-billion-dollar skin care industry has continued to grow over the years. A report recently published by retail analytics firm, Edited, the global beauty industry is valued at $532 billion. According to a report on Statista, there is a shift of demand from older consumers to a growing younger consumer base seeking solutions to delay the signs of aging. Unfortunately, many of the available products are chemical-laden, hardly sustainable, and not suited for users on-the-go, which is where The Minimalist Clean Beauty company, MISEICO, is looking to bridge the gap.
the MIRACLE POUR is a high-performance, 100% natural oil serum meticulously formulated with over 24 active botanicals to help deliver supercharged nutrients to your skin. The smart formulation of the MIRACLE POUR offers comprehensiveness, with 3 core anti-aging botanical actives of bakuchiol, spilanthes acmella and cylindrotheca fusiformis, which is renowned for its age-defying properties. the MIRACLE POUR delivers phytonutrients, essential fatty acids, antioxidants, amino acids, vitamins and minerals. These nourishing, regenerating and soothing nutrient-dense botanical actives help to boost skin elasticity, brighten and combat free-radical damage, leaving you with a firm, even-toned and youthful radiant complexion in less time. the MIRACLE POUR is suitable for all skin types and gender.
the MIRACLE POUR is the ideal introduction for MISEICO, embodying everything that the brand stands for – beautiful ageless skin and environmental sustainability, with sustainable ingredient sourcing and recycled and repurposed materials where possible All natural, vegan and cruelty free, the MIRACLE POUR meets the needs of busy executives and mums who want a fuss-free anti-aging product. The unique skincare solution is perfect for a minimalist beauty ritual that balances the mind, body, and soul.
The MIRACLE POUR comes in full size 30ml and travel size 5ml in glass bottle and sustainable packaging. The product will be available for pre-orders online globally from August 28, 2020. MISEICO will also be offering free international shipping and gift plus a discount code to celebrate the launch of the brand.
MISEICO, The Minimalist Clean Beauty company, was founded by Michelle Chan, a Certified Skincare Formulator, as a luxury and sustainable skincare brand in the clean beauty industry with a focus on minimalism. The beauty brand goes beyond simple luxury, pursuing true excellence in quality and efficacy to deliver the finest quality sustainable skincare. With an unwavering commitment in fine craftmanship, MISEICO delivers clean skincare to address a myriad of anti-aging skin concerns, yielding visible results that last.
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the MIRACLE POUR multi-active serum has won the Editor's Choice Award from the 2021 Beauty Shortlist Awards! This award is truly a big highlight to us as a brand that consumers can completely trust. We are grateful to be recognised by the esteemed panel of judges across the globe that has tested and trialled our product for months before reaching a verdict.
Newly launched luxury clean beauty brand MISEICO is eyeing potential among older consumers that prioritise health above all else.
By Amanda Lim, cosmeticdesign-asia.com